http://www.newagebd.com/2009/may/12/busi.html#1
STEEL INDUSTRY
Steady demands nourish robust growth

The file photo shows workers busy at Bangladesh Steel Re-rolling Mills that produces high-grade steel.
Shakhawat Hossain
The country’s steel industry has been getting continuous investment boom due to steady demands.
Steel manufacturers see no major negative impact on their industry as they believe the country’s economy will keep its impressive growth despite the global financial recession.
They said the country with nearly six per cent growth in the last three years provides enough clues to consume higher production of mild steel rod to be generated by the big players with their proposed new investments.
‘The rod industry will not face major problem due to growing investment in the sector,’ said Bangladesh Steel Re-rolling Mills chairman Ali Hossain Akbar Ali.
‘Chance is slim even for the small players to become sick as the growing consumption rate of steel will remain in the coming years despite global financial recession,’ he told New Age.
BSRM, producer of high-grade steel, makes up more than 25 per cent of the total demand.
It is now on trial production in its newly installed 3,00,000-tonne plant, set up at a cost of over Tk 3.5 billion. It has also unveiled plans to invest another Tk 500 crore to raise its capacity to around one million tonnes within the next five years.
Following the footstep of the company, Kabir Steel and Re-rolling Mills is setting up a 3,00,000-tonne mild steel rod plant in Chittagong.
KSRM announcement came just a month after the country’s largest conglomerate, Abul Khayer Group, formally entered the sector, unveiling a Tk 700 crore investment for an 8,00,000-tonne plant.
Bashundhara Group, the realtor-turned-tissue to paper giant, also expressed its intention to set up an integrated steel plant.
Another Chittagong based mill — Ratanpur Steels and Re-rolling Mills — has said it has started marketing 75-grade mild steel rod since late last year from its Tk 200 crore state-of-the-art steel factory.
Trade experts and bankers, however, expressed concern that the latest investment boom in rod, a key construction component, will outpace the country’s annual demand for rod and might result in investment glut.
Dismissing such apprehension Akbar Ali said the country’s economic growth was good enough to consume the new and higher steel production that even raised no fear even for the existence of small players of the market.
He, however, foresees an intense competition in future due to possible price war which will eventually benefit the consumers.
Sheikh Masudul Alam, former general secretary of the Bangladesh Re-Rolling Mills Association, said he did not see any problem in new investment for the small players who were dominating the market with more than 70 per cent share.
‘The consumption of rod will be double in near future which will allow new investors sufficient breathing space,’ he said.
Sensing a fierce competition in the future rod market the small players are re-fixing their strategies. Many of them are adopting technology to produce high-grade rod, he added.
The country’s fast growing construction industry uses nearly 25 lakh tonnes of rods every year, the market price of which is Tk 1,000 crore.
More than 200 re-rolling and steel mills are producing steel products by using imported and locally available ship scraps. Only a few steel factories use imported billet to produce high quality mild steel rod.